Six Houses · One Cup

The Designer Jewellery Cup

Six houses, six nations, one tournament. Back a nation and the discount on its designer climbs with every round it survives — and stays unlocked to the final whistle.

Kicks off 11 JuneChampions tier runs to 26 July

How the run works

Ratchet & hold — every tier locks once reached
10%Group
15%Round of 32
20%Round of 16
25%Quarter-finals
30%Semi-finals
35%Final
40%Champions

Spain

10% LIVE
TwoJeys · Barcelona
Shop TwoJeys

In 2019, when Biel Juste and Joan Margarit were travelling from Palm Springs to Las Vegas in an old RV, they realised they didn't have a dependable source to purchase jewellery that...

Next: Advance out of the group and TwoJeys climbs to 15% — your 10% is locked either way.

France

10% LIVE
Le Gramme · Paris
Shop Le Gramme

After three years of working with Maison Margiela, Erwan Le Louër founded his label in 2013. Inspired by his foundational studies in industrial design, this craftsmanship is woven into every item of jewellery in the Le...

Next: Advance out of the group and Le Gramme climbs to 15% — your 10% is locked either way.

England

10% LIVE
Hatton Labs · London
Shop Hatton Labs

Founded by Jack Cannon and Joe Gelb in 2018, Hatton Labs draws inspiration from the vibrant energy of London's Hatton Garden, a renowned hub for jewellery craftsmanship. The brand combines traditional techniques...

Next: Advance out of the group and Hatton Labs climbs to 15% — your 10% is locked either way.

Norway

10% LIVE
Tom Wood · Oslo
Shop Tom Wood

Founded in 2013 by Mona Jensen and rooted in the simplistic, functional Scandinavian aesthetic with longevity in mind. Tom Wood broke onto the scene with their flagship modern interpretation of the classic Signet Ring....

Next: Advance out of the group and Tom Wood climbs to 15% — your 10% is locked either way.

🍁

Canada

10% LIVE
Maple · Toronto
Shop Maple

Established in 2014, MAPLE is the brand looking to push the boundaries of design in the jewellery industry. Led by Austin McMahon, he infuses the influence of subcultures like surfing, skating and...

Next: Advance out of the group and Maple climbs to 15% — your 10% is locked either way.

New Zealand

10% LIVE
Stolen Girlfriends Club · Auckland
Shop Stolen Girlfriends Club

Established by creative director Marc Moore in 2005, this passionately independent label has evolved from an experimental art project into a celebrated brand. It breathes life into its outsider aesthetic and subculture...

Next: Advance out of the group and Stolen Girlfriends Club climbs to 15% — your 10% is locked either way.

Six Houses · One Cup

Back a nation. Watch the discount climb.

Shop every nation